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How We Do It

It isn’t about what we do, but how we do it that defines us. It takes something more to create a campaign that actually matters. We push beyond insights to drive actions that get the results you're after.
Our Process Model

Our robust process model is flexible enough to be tailored to meet each client’s individual needs,regardless of size, reach, industry or objectives.
Understand

Understand

In simple terms, Understand is a process that involves observation, couple of questions and lot of listening to decipher your requirement and identify hurdles if any that may stand in your way to success.

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Landscape Audit

Landscape Audit

In addition to intense listening, we dig-deeper into research, survey the market, undertake market tracking to gain and understand the competitive landscape in which the brand operates.

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Data Driven Insights

Data Driven Insights

The data so collected from deep-dive analysis is analysed using various techniques to reveal the critical clues to design the best concept imaginable.

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Strategy Building

Strategy Building

After considering the data analysed,we brainstorm and ideate to develop a research-based, results-driven roadmap to complement the concepts marching your roadway to success. Plainly speaking, we call it our approach to successful campaign.

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Execution

Execution

We execute each project, with purpose, precision and passion which leads to create outstanding visibility and emotional connect to your brand.


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Measurement

Measurement

We proceed with open eyes and open minds every step of the way, ensuring our ability to recognise obstacles, embrace change and adjust our approach accordingly as we study the impact and analyse the outcome.

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What We Do

Brand

We are Brand Communicators

Your brand is as unique as you. It is more than a logo.It’s a promise to your customers. It’s the result of the story you tell over time through words, pictures and actions.

Marketing Technology

We are Marketing Technology Enablers

Websites, CRM, Mobile Applications aren’t just another item on a checklist. Our expertise can help you in this space effectively navigate through this ever evolving space.

Social Media

We are Digital Marketing Evangelist

Organic reach doesn’t cut alone anymore. Social Media Platforms have changed the algorithms.No matter your industry,it’s probable that audiences are on social Media.

Communications

We are 360 Degree Service Providers

While Digital and Online are the current trends, but combined with the regular mass mediums of Above the Line / Below the Line advertising will enhance both Reach & Impact.

Rupali Kalav

Seasoned Communications professional with 18 years of extensive experience in brand building, advertising, media, marketing and corporate communication. With a PG in Advertising, Public Relations & Journalism and an Excecutive – MBA, Rupali is an effective communicator and creative storyteller with expertise in creating content driven marketing and communications strategies.

Ranjeet Patil

With over 20 years of experience in Digital, Advertising, Integrated Marketing, Business Development, Business Management, Research, Leadership and Mentoring, Ranjeet has been an astute Business head.He has a keen sense of profitability and ability to understand the dynamic market environment and his every stint as a profit center head has been a success story.

Blog posts

Keep in touch with the all the latest news and events
Raising the Bar of Sustainability Standards in Advertising

One of the most important discussions of the recent years around “climate change” and “susta...

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‘NOW’ is the Best Time to Advertise Brands, Consumers Say

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How Brands Made an Impact in 2019 through Instagram Ads

“Be Always Pool Ready”, Pepsi #Summergram, Swipe Up!

This summer Pepsi took over Inst...

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